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Kolkata December 2, 2014 – Meeting with Mr. Satish Chandra Tewary, IAS, Additional Chief Secretary, Information and Technology Department, Government of West Bengal

Representatives of AMCHAM Eastern Chapter had called on Mr. S. C. Tewary, Additional Chief Secretary, IT, Government of West Bengal on the 2nd of December, 2014 to discuss the areas of cooperation in augmenting the efforts of the Department of IT in promoting West Bengal as a key global hub for animation content production and training. The meeting was attended by Mr. S.C. Tewary, Mr. Swarup Roy (General Manager, IT Promotion Cell, Government of West Bengal), Mr. Suranjan Bhanja (Chairman, AMCHAM Eastern chapter), Mr. Amit Sahai (Member of the IT & ITeS Sub Committee, AMCHAM Eastern chapter) and Ms. Amada Kidwai (Regional Director, AMCHAM Eastern Chapter).

During the course of the discussions, the AMCHAM representatives reiterated that the state had certain inherent advantages for becoming a key player in this field including a large trained talent pool, availability of space for animation studios, strong basic infrastructure, government incentives and subsidies as well as a documented and declared animation policy in place. Other American firms and animation training schools could benefit in terms of lower costs of operations and access to a larger talent pool of they opt to set up a base in the state. A campaign revolving around the same can be planned which would reach out to a large base of mid and small sized animation studios to invest in joint partnerships in the state. This approach was very well received by Mr. Tewary and Mr. Roy. They felt hat this was a long term campaign and were happy to note this AMCHAM initiative. They offered to give an official mandate which would benefit AMCHAM as it approaches other American firms. This initiative could complement the ongoing efforts toward organising of the Global Bengal Business Summit scheduled in January 2015. It is felt that this effort would in the true sense be a case study of how AMCHAM can work jointly with the local government in being a key facilitator for American firms and businesses and bring actual value to the table.

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